Disclaimer: This video is brought to you by Happiest Baby, who sent Lauren, YBC's Marketing and Events Director, SNOO, a smart sleeper for babies under six months.
SNOO at Lauren's place (seriously, her style is so good)
A bit more from new mom Lauren:
I must admit up front that I’m a clueless BRAND NEW first time mom. Before I got pregnant, I didn’t even know what a bassinet was (heck, I didn’t even know how to properly spell bassinet haha). So many things went through my head when I started doing research on necessities for newborns - especially when I kept seeing bassinet as one of the top must haves. Did I really need one? Was it different than a crib? How long do they actually sleep in them?! The questions were endless… and admittedly still are. After coming to terms with the fact that we needed both a crib and a bassinet, my research for the perfect bassinet kicked off. It didn’t take me long to stumble across a promotional video on Youtube for something called the SNOO and about 30 seconds into the video I knew I had to have one.
When Happiest Baby offered to send one my way, it was probably the highlight of my entire pregnancy... I honestly couldn’t wait for Hudson to make an appearance so I could put this smart sleeper to the test. I was a bit skeptical at first but being a first time mom I thought, what do I have to lose (besides sleep, of course!). But I have to say, from the moment the Snoo showed up on our door step, it’s been an absolute dream. It was really easy to set up - it took us maybe a total of 5 minutes to put the entire bassinet together and that’s on the rounding up side of things. (Ain’t nobody got time for an Ikea level assembly when they’re almost 10 months pregnant, so this in itself was enough for me to do a happy dance!)
There are so many things I love about the SNOO I don’t even know where to begin. One of the best features, in my opinion, is the super safe swaddling system they’ve implemented. I’m a pretty anxious person to begin with and I knew I’d be up every second of the night making sure Hudson didn’t roll over in his sleep; so when I learned about their patent pending built-in swaddle I was stoked. It’s actually the only bassinet that safely keeps babies on their backs all night long. It’s super simple, you place baby into the swaddle, secure him/her inside with two velcro straps, zip up the sleep sack and clip each side to the inside of the bassinet. By securely attaching the baby to the bed, SNOO gives babies the benefits of swaddling without the risk of rolling - this alone makes it the only bed that complies with the American Academy of Pediatrics Safe Sleep recommendation.
Another insanely awesome feature is its ability to quickly respond to your baby’s cries with white noise and motion that mimics sounds of being inside the womb. Inside the womb, babies have constant rhythmic sound and motion, so putting them by themselves in a quiet motionless space to sleep is quite unnatural for them. The built-in white noise machine actually gets louder as the baby cries and then gets softer as the baby calms back down - same goes for the motion. There are different levels of soothing that take place and Hudson usually is calmed by the first two levels (I believe there are 4 levels in total). The only times I’ve found the built-in soothing mechanism doesn’t work is when he actually needs us for something (a diaper change, a night feeding or just a little love from mom or dad). The SNOO actually helps us to learn Hudson’s crying cues - if the bassinet can’t quickly calm him down after 3 minutes, it’ll automatically shut off, indicating to us that he needs more than just a little rocking and sound to get back to sleep.
We’ve only been using the SNOO for a little over two weeks but Hudson has consistently been sleeping soundly from 10pm-4:30am since we got home from the hospital. Can I say with 100% certainty that the SNOO is responsible? No, but I will say that I wouldn’t want to take my chances with any other bassinet!