Since the pandemic began, I have had to pivot my business model in a number of different ways. One of those ways included switching up my social media strategy. Social media gets a bad reputation but it’s honestly the best way to meet potential customers and create meaning around what you do and the products or services you offer. I am so dang proud of myself for this business surviving the pandemic, but thriving. It was touch and go there at first, but now I have found my groove, and although I am working much harder than I had wanted o this year (my intention this year was to work smarter, not harder, so I’ll have to revisit that), overall I just feel really, really good with where business is at.
In an effort to share what I’ve learned and help other professional and individual brands take their online presence to the next level, I hosted a Social Media Masterclass last weekend. In talking about it on Stories, it seemed like a bunch of people would’ve loved to have attended, but couldn’t, so I’ve decided to make the recording available for purchase.
The Social Media Masterclass is a recording of the live zoom event, and is just over an hour and a half long. In it, we cover:
1) Splice App: How to clone yourself in a video like this and this, how to speed up and slow down your videos, and the most efficient way to do a great voiceover.
2) TikTok: TikTok is the fastest growing app and if you're not on there, you're missing a big opportunity! Learn the tips, tricks and best practices for growing your brand's awareness on the platform.
3) IG: Learn new ways to get your content seen. Candace will share best practices for improved SEO, and tips and tricks for REELS and IGTV.
You can buy the Social Media Masterclass here. I hope you enjoy!